The English business daily, The Financial Express (which also publishes a Gujarati edition from Ahmedabad) has made a huge impact on its specific readers with its incisive and well-rounded coverage of business and market growth, economic developments and financial matters. Headquartered in New Delhi and published by the Indian Express group, it has 12 English editions across India — in Ahmedabad, Bangalore, Chandigarh, Chennai, Coimbatore, Delhi, Hyderabad, Kochi, Kolkata, Lucknow, Mumbai and Pune – besides the Gujarati edition from Ahmedabad.
Every Tuesday, the daily carries a four-page supplement called Bandwagon focused on marketing and advertising. In addition, every week-day edition has pages devoted to different topics. These are: (on Mondays) PSU Power, FE@Campus, eFE, Investor, Commodity Watch; (on Tuesdays) Infrastructure, Show Business; (on alternate Wednesdays) Personal Finance and Corporate Review; (on Thursday) FE Gadgets; (on alternate Fridays) FE Profile, Small & Medium Business; and (on Saturdays) FE Edge, Motobahn.
Therefore, to place ads in the newspaper, one must get the newspaper’s rate card. From this, one will ascertain The Financial Express Classified ad rates for The Financial Express Classified advertisements which are of two kinds:
1. Text Classified – which cost the least since they are charged per word; and
2. Display Classified – which are charged per square centimetre and can carry enhancements like logos and small visuals
From the newspaper’s rate card, one will also get the rates for The Financial Express Display advertisements. These are the most expensive ads because they can be published on any page in any size and any position.
All these procedures can be complex, time-consuming and distracting from one’s usual routine. To avoid all this stress, one can simply contact the online facility of Myadvtcorner and get instant access to its media expertise which is up to date with every newspaper’s working and, especially, rates and any concessions offered. If there are any discounts, these are given to the advertiser without charge.
So, to express your business better, take a look at The Financial Times.