Recruitment: Employees are your most valuable asset, and in the majority of cases, represent your greatest costs, so it's important for your business to hire the right people. A recruitment process can be undertaken in two ways. You may decide to undertake the recruitment process yourself, or you may decide to insert staff requirements advertisement in the newspaper.
Situations vacant advertisements are designed so as to attract the right candidates for the job vacancies. The classified ad is of two types which are visible in the classified section of the newspapers: (a) Classified which are purely text ads. Depending on the newspaper, classified ads are restricted to the number of lines occupied by the text. (b) Classified display in which small visuals like the logo can accompany the text matter.
The focus day for the Situations Vacant classified ads is Tuesday in Hindustan Times and are grouped under various categories such as Academic, Accounts & Finance, Advertising /Marketing /Sales, Architects, call centre jobs, Computer/Information Technology, export house jobs etc. In its supplement HT Shine every Tuesday, the Situations Vacant advertisements are booked which are display ads in nature.
In The Times of India, recruitment ads are published on Wednesdays in the classified section and the categories are almost the same as in HT. An important supplement of theThe Times of India, “Ascent” every Wednesday carries a special focus on recruitment advertisements. These are display advertisements also.
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